Here is a collection of many of the commonly used terms used in the world of Email Marketing. AUDIENCE This is the group of people you have on your list. Depending on the email service provider you are using, they may be referred to as Contacts, Subscribers or...
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When looking at Social Media, it is important to FOCUS on what you want to ACHIEVE with your efforts and make a plan that you can consistently follow. Remember the two key principles while you are working out your online strategy: 7 Ps – Prior Preparation and...
Understanding what these terms mean will help you to make the most of your social media presence: ALGORITHM In social media terminology, this usually refers to ‘feed algorithm’ – the constantly changing set of rules that a social network uses to...